Privacy Policy

Last Updated: December 15, 2024

1. Introduction

Beijing Maoying Technology Co., Ltd. ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at bjmaoying.com (the "Website") or use our mobile applications published on Google Play and App Store (the "Apps").

Please read this Privacy Policy carefully. By accessing or using our Website or Apps, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Website or use the Apps.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Fill out forms on our Website
  • Contact us via email or phone
  • Subscribe to our newsletter
  • Create an account in our Apps
  • Submit inquiries or feedback

This information may include:

  • Name
  • Email address
  • Phone number
  • Company name
  • Postal address
  • IP address
  • Device information

2.2 Automatically Collected Information

When you access our Website or use our Apps, we automatically collect certain information, including:

  • Browser type and version
  • Operating system
  • Device identifiers
  • Referring website or application
  • Pages viewed and time spent on pages
  • Date and time of access
  • Geographic location (country/region level)
  • Connection type (WiFi, cellular)

2.3 Information from Third Parties

We may receive information about you from third parties, including:

  • Advertising platforms (Google AdMob, Facebook Audience Network, Unity Ads, AppLovin, IronSource, and others)
  • Analytics services
  • Business partners
  • Public databases

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide, maintain, and improve our services
  • To respond to your inquiries and fulfill your requests
  • To send you updates, newsletters, and marketing communications
  • To personalize your experience and deliver relevant content
  • To display targeted advertisements through our advertising partners
  • To analyze usage patterns and optimize our services
  • To detect, prevent, and address technical issues
  • To protect against fraud and ensure security
  • To comply with legal obligations
  • To enforce our Terms of Service

4. Mobile Application Information

4.1 App Store and Google Play Requirements

Our mobile applications are published on both the Apple App Store and Google Play Store. In compliance with their policies, we collect and process data as follows:

4.2 Data Collected by Our Apps

Our mobile applications may collect:

  • Device Data: Device type, operating system version, unique device identifiers
  • Usage Data: Features accessed, time spent, interaction patterns
  • Location Data: Country/region for ad targeting purposes
  • In-App Purchases: Purchase history for transaction processing
  • Account Information: If you create an account within our apps

4.3 Third-Party Services in Our Apps

Our apps may integrate third-party services that have their own privacy practices. Please refer to the respective privacy policies of these services.

5. Advertising and Ad Monetization

5.1 Overview

We monetize our mobile applications through advertising. Our apps integrate multiple advertising platforms and networks to display advertisements. This section explains how we use advertising technologies and the information collected through advertising.

5.2 Advertising Platforms We Use

Our applications integrate the following advertising platforms and networks:

  • Google AdMob - Google's mobile advertising platform
  • Facebook Audience Network - Facebook's mobile advertising network
  • Unity Ads - Unity Technologies' advertising platform
  • AppLovin - Mobile advertising and monetization platform
  • IronSource - Mobile advertising and app monetization platform
  • MoPub (Twitter) - Twitter's mobile ad mediation platform
  • Chartboost - Mobile game advertising and monetization platform
  • Vungle - Mobile video advertising platform
  • Mintegral - Global mobile advertising platform
  • 穿山甲 (Pangle) - ByteDance's advertising platform
  • Smaato - Global mobile advertising exchange
  • OpenX - Programmatic advertising exchange
  • InMobi - Mobile advertising and monetization platform
  • Mobvista - Global mobile marketing platform
  • Liftoff - Mobile app marketing and engagement platform

5.3 Types of Advertisements

Our applications may display the following types of advertisements:

  • Splash Ads: Full-screen advertisements displayed during app launch or loading
  • Rewarded Video Ads: Video advertisements that users can watch in exchange for in-app rewards
  • Interstitial Ads: Full-screen advertisements displayed at natural transition points
  • Banner Ads: Rectangular display advertisements shown at the top or bottom of the screen
  • Native Ads: Advertisements designed to match the look and feel of the app content
  • Playable Ads: Interactive advertisements that allow users to preview app content

5.4 Information Collected for Advertising

Advertising platforms may collect and use:

  • Device identifiers (GAID on Android, IDFA on iOS)
  • Device information (type, model, operating system)
  • Location data (country, region, city)
  • App usage data and behavioral patterns
  • IP address
  • Advertising identifiers
  • Cookie data (for web-based ads)
  • Conversion tracking data

5.5 AdMob Specific Information

When you use apps with Google AdMob:

  • Google may collect and process data as described in Google's Privacy Policy at https://policies.google.com/privacy
  • You can control interest-based advertising through Google's Ads Settings
  • AdMob may use collected data for personalization of ads based on your interests
  • Google provides options to opt out of personalized advertising

5.6 How to Control Advertising

You can control advertising preferences in the following ways:

  • Device Settings: On Android, you can reset or opt out of advertising ID through device settings. On iOS, you can enable "Limit Ad Tracking" in Privacy settings.
  • Platform-Specific Settings:
  • Within Our Apps: Some of our apps may offer in-app settings to manage ad preferences

5.7 Ad Revenue and Analytics

We use analytics tools to measure advertising performance and optimize ad placement. This includes tracking:

  • Ad impression counts
  • Click-through rates
  • Conversion rates
  • Revenue generated from ads
  • User engagement with ads

6. Cookies and Tracking Technologies

6.1 What Are Cookies

Cookies are small text files that are stored on your device when you visit a website. They help websites remember your preferences and understand how you interact with the site.

6.2 Types of Cookies We Use

  • Essential Cookies: Required for basic website functionality
  • Analytics Cookies: Help us understand how visitors interact with our website
  • Advertising Cookies: Used by our advertising partners to deliver relevant advertisements
  • Functionality Cookies: Remember your preferences and settings

6.3 Third-Party Cookies

Our website may use third-party cookies from:

  • Google Analytics
  • Google AdSense
  • Facebook Pixel
  • Other advertising and analytics providers

6.4 Managing Cookies

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

7. Data Protection and Security

7.1 Security Measures

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Secure server infrastructure
  • Access controls and authentication
  • Regular security assessments
  • Employee training on data protection
  • Incident response procedures

7.2 Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we securely delete or anonymize it.

7.3 International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. When we transfer data internationally, we ensure appropriate safeguards are in place.

8. European Union / GDPR Compliance

If you are located in the European Union (EU) or European Economic Area (EEA), this section applies to you.

8.1 Legal Basis for Processing

We process your personal data under the following legal bases:

  • Consent: You have given clear consent for us to process your personal data
  • Contract: Processing is necessary for a contract we have with you
  • Legal Obligation: Processing is necessary for us to comply with the law
  • Legitimate Interests: Processing is necessary for our legitimate interests, balanced against your rights

8.2 Your GDPR Rights

Under the GDPR, you have the following rights:

  • Right of Access: You can request copies of your personal data
  • Right to Rectification: You can request correction of inaccurate data
  • Right to Erasure: You can request deletion of your personal data
  • Right to Restrict Processing: You can request limitation of processing
  • Right to Data Portability: You can request transfer of your data
  • Right to Object: You can object to certain processing activities
  • Rights Related to Automated Decision-Making: You have rights regarding automated processing

8.3 Data Protection Officer

For GDPR-related inquiries, you can contact our Data Protection Officer at: privacy@bjmaoying.com

8.4 Supervisory Authority

You have the right to lodge a complaint with a supervisory authority in your EU member state.

9. California Consumer Privacy Act (CCPA) Compliance

If you are a California resident, this section applies to you. The CCPA provides specific rights to California consumers.

9.1 Information We Collect

Under the CCPA, we collect the following categories of personal information:

  • Identifiers (name, email, IP address, device identifiers)
  • Commercial information (transaction history, app usage)
  • Internet activity information (browsing history, interactions)
  • Geolocation data
  • Inferences from collected data

9.2 CCPA Rights

As a California resident, you have the right to:

  • Know: Request disclosure of personal information collected, used, disclosed, or sold
  • Delete: Request deletion of personal information
  • Opt-Out: Opt-out of the sale of personal information
  • Non-Discrimination: Not be discriminated against for exercising your rights

9.3 Do Not Sell My Personal Information

We do not sell your personal information in the traditional sense. However, our advertising partners may use device identifiers and similar data for targeted advertising. You can opt out of such practices through the settings described in Section 5.6.

9.4 Submitting CCPA Requests

To exercise your CCPA rights, contact us at: privacy@bjmaoying.com

We will verify your identity before processing your request.

10. Children's Privacy

10.1 Age Restrictions

Our services are not directed to children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children under these ages.

10.2 COPPA Compliance (United States)

In compliance with the Children's Online Privacy Protection Act (COPPA):

  • We do not knowingly collect personal information from children under 13
  • If we discover we have collected information from a child under 13, we will delete it promptly
  • Parents or guardians can contact us to request deletion of their child's information

10.3 GDPR-K Compliance (Europe)

For users in the EU, we do not knowingly process personal data of children under 16 without parental consent, in accordance with GDPR-K requirements.

10.4 Age-Gating

Our apps may include age verification mechanisms. If you believe a child has provided us with personal information, please contact us immediately at: privacy@bjmaoying.com

11. International Privacy Laws

We comply with applicable privacy laws in various jurisdictions. Below are specific requirements we follow:

11.1 Brazil - Lei Geral de Proteção de Dados (LGPD)

For users in Brazil, we process personal data in accordance with LGPD requirements, including providing clear information about data processing and respecting legal bases for processing.

11.2 Canada - Personal Information Protection and Electronic Documents Act (PIPEDA)

For Canadian users, we comply with PIPEDA principles including accountability, identifying purposes, consent, limiting collection, accuracy, safeguards, openness, and individual access.

11.3 Australia - Privacy Act 1988

We comply with the Australian Privacy Principles, including notification of collection, use and disclosure, data quality, security, access and correction, and anonymity.

11.4 Japan - Act on Protection of Personal Information (APPI)

For Japanese users, we comply with APPI requirements including purpose specification, consent, accuracy, security measures, and handling complaints.

11.5 South Korea - Personal Information Protection Act (PIPA)

We comply with PIPA requirements including collection limitation, purpose specification, consent, and data retention and disposal.

11.6 India - Digital Personal Data Protection Act 2023

For Indian users, we comply with the Digital Personal Data Protection Act requirements, including purpose limitation, consent, and data fiduciary obligations.

11.7 China - Personal Information Protection Law (PIPL)

For users in China, we comply with PIPL requirements including consent, purpose limitation, data minimization, and security measures.

11.8 Russia - Federal Law on Personal Data (152-FZ)

For Russian users, we comply with 152-FZ requirements including consent, localization requirements where applicable, and data processing principles.

11.9 General International Compliance

We strive to comply with generally accepted principles of data protection regardless of the user's location. If you have questions about how we handle your data in your jurisdiction, please contact us.

12. Data Sharing and Disclosure

12.1 We May Share Information With:

  • Service Providers: Companies that provide services on our behalf (hosting, analytics, payment processing)
  • Advertising Partners: As described in Section 5
  • Business Partners: Partners we collaborate with for joint services
  • Legal Requirements: When required by law, court order, or government request
  • Protection of Rights: To protect our rights, privacy, safety, or property
  • Corporate Transactions: In connection with mergers, acquisitions, or asset sales

12.2 No Sale of Personal Data

We do not sell your personal information to third parties for their marketing purposes.

13. Your Choices and Rights

13.1 Marketing Communications

You can opt out of receiving marketing emails from us by clicking the unsubscribe link in our emails or contacting us at unsubscribe@bjmaoying.com.

13.2 Account Information

You can access and update your account information by logging into our apps or contacting us.

13.3 Location Information

You can control location sharing through your device settings. Note that some features may not function properly without location data.

13.4 Push Notifications

You can manage push notification preferences in your device settings or within our apps.

13.5 Deleting Your Account

Contact us at privacy@bjmaoying.com to request deletion of your account and associated data.

14. Third-Party Links and Services

Our Website and Apps may contain links to third-party websites, services, or applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. For significant changes, we may provide additional notice through app updates, emails, or prominent notices on our Website.

We encourage you to review this Privacy Policy periodically for any changes.

16. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Beijing Maoying Technology Co., Ltd.
No. 536, Huaisha Road, Bohai Town
Huairou District, Beijing, China

Email: support@bjmaoying.com
Business Inquiries: caoli@bjmaoying.com
Privacy Inquiries: privacy@bjmaoying.com